Managing social media for events, in this case a month-long festival with international projection, is demanding. The strategic planning, the creation of graphic content, videos and copy, the daily collection of content, require constant management and evaluation. Beyond promoting the festival in its different segments, another crucial aspect is the on-site coverage, interaction and communication on the project's main social media profiles: Facebook, Instagram and TikTok,

The Port of Aveiro’s rebranding respected the essence of this centuries-old organization, which boasts a legacy of over 212 years of history. With the desire to mark a turning point and position the institution on an international level, the new identity evokes the quest for direction and purpose through elements such as the North Star, the astrolabe, and the lighthouse, here brought together to create a meeting point, the intersection between history and the future. This imagery reinforces the institution's foundations, based on cooperation, industry, and sustainability, while embracing the innovative and technological profile of a modern and differentiated port that desires to be closer to the community.