The Port of Aveiro’s rebranding respected the essence of this centuries-old organization, which boasts a legacy of over 212 years of history. With the desire to mark a turning point and position the institution on an international level, the new identity evokes the quest for direction and purpose through elements such as the North Star, the astrolabe, and the lighthouse, here brought together to create a meeting point, the intersection between history and the future. This imagery reinforces the institution's foundations, based on cooperation, industry, and sustainability, while embracing the innovative and technological profile of a modern and differentiated port that desires to be closer to the community.
A layered, carefully crafted and organized content reinforces the positioning of this national brand. Celso de Lemos opts for gold and elegance throughout its minimalist communication. Discover the main premium ranges or find the ideal solution using the color filter. More at www.celsodelemos.com.
